Not so del.icio.ous to me

I'm really trying to find some value in this for me, but it just really isn't my thing. I set up an account and added a bookmark to the BPL web page w/ a couple of "tags". I can definitely understand how individuals such as "John" would think it was the "Next Big Thing" b/c he has need of it and there is a great opportunity for social networking. For me though I am just not that into it. I am glad to know a bit more about what this is all about though even if I don't plan on utilizing it on a daily basis.